I started with a batch of eight samples for the client to choose from based on different typefaces.
In the end the client chose buttons number 2 and 3. However for button number 3 the client wanted the type to be stacked as opposed to having so much negative space and I can see why. So I tried to use two different styles for the stacked type for the customer to choose from. In the end I find the design to be very modern and clean and I also feel it reflects their website well.
The Final Selection